Quick Summary

Black Rifle Coffee Franchise Costs & Profits: Founded with a mission to deliver premium coffee while supporting military personnel, veterans, and first responders, Black Rifle Coffee has gained a loyal following. Known for its engaging social media presence, the brand started with online sales of “Freedom Roast” and expanded into physical locations in Utah and Texas.

With over 3,000 units worldwide, Black Rifle Coffee has now ventured into franchising, aiming to extend its unique coffee experience. As of November 2023, the company paused new franchise applications to focus on the success of its existing locations, emphasizing quality and sustainable growth.

Is Black Rifle Coffee A Franchise?

Yes, Black Rifle Coffee has entered the franchising arena, offering opportunities to own and operate branded coffee shops. The company provides comprehensive support, including a detailed Franchise Disclosure Document (FDD) for potential franchisees.

Although the franchising program has paused accepting new applications as of late 2023, this reflects Black Rifle Coffee’s commitment to responsible growth and ensuring the success of its current franchises.

What Training Is Required To Open A Black Rifle Coffee?

Black Rifle Coffee requires franchisees to complete extensive training programs to ensure operational consistency and quality. Training includes:

Owner Training Program

• Day 1: Focus on sales tools, team dynamics, and customer experience (8 hours total).
• Day 2: Covers café operations and inventory management (8 hours total).
• Day 3: Includes drive-thru operations and cash handling (8 hours total).
• Day 4: Focus on food quality and waste management (8 hours total).

Operator/Management Training

• Phase 1: 5 days of training for team members (up to 40 hours).
• Phase 2: 5 days of supervisor training (up to 40 hours).
• Phase 3: 10 days of in-depth managerial training (80 hours total).

Additional Costs

Training costs range from $300 to $500 per day per attendee, with travel expenses of $3,000 to $3,500. These programs ensure franchisees are fully equipped to manage their locations and uphold the brand’s standards.

How Much Does It Cost To Open A Black Rifle Coffee?

Opening a Black Rifle Coffee franchise requires a significant investment, including:

• Total Investment: $1,455,750 to $3,099,000.
• Franchise Fee: $60,000 to $110,000.
• Development Agreement: $35,000 for the first location, $17,500 for each additional location.
• Grand Opening Marketing: $15,000 to $20,000.
• Ongoing Marketing Contribution: 4% of gross sales.

These costs cover training, equipment, marketing, and operational setup, ensuring franchisees are well-prepared for success.

How Much Does A Black Rifle Coffee Make A Year?

Black Rifle Coffee’s robust revenue growth highlights its potential profitability for franchisees.

• 2020 Revenue: $163 million.
• 2021 Revenue: $230 million (40% growth).
• 2022 Revenue Projection: $311.4 million (35.4% growth).
• 2023 Revenue Projection: $430.4 million (38.2% growth).

While specific earnings for individual franchisees are not disclosed, these figures demonstrate the brand’s strong market presence and growth trajectory.

Conclusion

Black Rifle Coffee offers a promising franchise opportunity, combining a strong brand identity with a commitment to quality and growth. With comprehensive training and support, franchisees are well-equipped to succeed in this fast-growing coffee market. If you’re interested in becoming part of this franchise, stay updated for when applications reopen.

Interested in exploring more franchise opportunities? Check out our guide to 5 Low-Cost Franchises That Make $1,000,000 and discover how to maximize your investment potential!